What is the Change Initiative at Tata Motors – Business Assignment Help

Assignment Task

 

Question 1
a. What is the change initiative at Tata Motors that you can identify?
b. What kind of change is Tata Motors aiming for with its EV initiative (assume that Tata Motors has easy access to finance, technology, talent, and machinery for working on potential change plans)?

Question 2
Imagine that a board meeting happened between the CEOs of the Tata Group. The CEOs were asked how they and their respective companies can help in driving the initiative for an electric vehicle ecosystem, which would potentially lead to economies of scale for the Group. Their views were as follows:

CEO 1: “I approve this change, and I am ready to sanction all resources required for this change. My company can help in structuring the finance, and providing the resources and know-how for this initiative. We can also make the financing options for the cars feasible for consumers so that we have a strong demand starting from
the first day of launch of newer EVs.”

CEO 2: “Although this idea was specified by my company, as it will have the maximum amount of impact on my company, I thank everyone for appreciating and putting your thoughts on the initiative. This change is very lucrative.
This will help increase our car sales and lead us towards making the best EVs in the market. This initiative will make the cars more appealing to the market and to our portfolio as well.”

CEO 3: “I will designate the competent workforce and project managers from the company to help to work on achieving this goal.”