Assignment Task
Task
Facilitate stakeholder engagement
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This assessment task requires you to demonstrate the ability to complete the tasks outlined in the elements, performance criteria and foundation skills of this unit, including evidence of the ability to facilitate stakeholder engagement on at least one occasion.
This project requires you to complete the assessment tasks in a real workplace (your current workplace can be used). If you are not working, select a workplace you are familiar with.
Required
You are required to demonstrate your ability to:
1. Provide examples of internal and external stakeholder communications, both formal and informal used in the workplace.
2. Use different communication approaches in different stakeholder contexts
3. Conduct and document an introspective assessment of stakeholder effectiveness and develop a plan for future stakeholder interactions.
Assessment criteria
For your performance to be deemed satisfactory in this assessment task, you must satisfactorily address all the assessment criteria. If part of this task is not satisfactorily completed, you will be asked to complete further assessment to demonstrate competence.
SCENARIO
Grow Management Consultants specialises in leadership consultancy. It has been operational since 2010. The company offers a range of services to assist companies to assess leadership behaviour of existing managers and performance metrics. They also design and implement customised leadership programs based on the assessment. Services are offered Australia-wide. The company offers regular professional development workshops on all aspects of leading and managing staff. The workshops are conducted every 3 months in Sydney, Brisbane, and Melbourne, where they also double as networking events. The workshops are also offered to businesses, who run them as part of their management education programs. In 2018/19, the company ran a total of 36 workshops. The Operations Manager, Donna Chisholm is responsible for organising and developing all the workshops.
The senior consultants run the workshops. They, and their assistants (who also work as consultants), then use the contacts generated there to get commissions to carry out management-level assessments and projects for the company.
The workshops are the principle means of advertising for the company’s consultancy services, where most of Grow Management Consultant’s income is generated.
Each year the company runs a Leadership Conference in October and Dan Streep, the Administration Manager, has been responsible for the Conference for the last two years. The speakers are invited Industry and academic leaders who are well known and respected within the industry. Most of them rarely speak in public, which means that the Conference is always well attended. It has shown a small profit every year it has been run.
The company has also produced an E-book Business Growth Leadership Techniques. The E-book has had reasonable sales, but these have mostly been restricted to workshop attendees, where they have been well received. Several senior consultants have expressed interest in writing an eBook in their area of expertise. The eBook was identified as a company asset that could generate more income with more effective marketing, and Erin O’Donnell, who has been the company’s marketing manager for three years, was appointed the eBook Project Manager.
You have recently been employed by Grow Management Consultants as Program Manager. You are responsible for co-ordinating these three company projects, ensuring that they support each other in accordance with the Strategic Plan and Project Management Policy and Procedures.
The key objectives of the program are:
• For the Conference, workshops, and eBook publishing to support each other to achieve mutually beneficial goals.
• For all Grow Management Consultants’ projects to be financially viable and inclusive
The CEO has given you their full support, and will participate, and/or intervene, whenever you consider it to be necessary.
Meet with a program stakeholder
The objective of this meeting is to establish the stakeholders’ communication and engagement in the program.
Your assessor will give you the place, date, and time of the meeting. You will use this information to help you develop a program communication report following the meeting, so read through the next activity and the Program Communication Report Template prior to the meeting.
Also prior to the meeting, review the following company documents (Appendices):
• Company Information
• Project Management Policy and Procedures
• Strategic Plan
• Style Guide
As the other two Project Managers are travelling, you only have the opportunity to meet with Donna Chisholm prior to writing the communication report.
Ask the stakeholder what their interests and expectations are. Take note of these in your program communication report.
Before concluding the meeting, agree on the communication approaches that will be established and followed. These approaches should be in accordance with organisational policies and procedures
During the meeting, you are required to demonstrate effective communication skills including:
• Speaking clearly and concisely
• Using non-verbal communication to assist with understanding
• Asking questions to identify required information
• Responding to questions as required
• Using active listening techniques to confirm understanding
(If you are completing this unit online participants can include friends, family members, work colleagues or other learners. Minimum 3 participants are needed to conduct the role play including yourself).
2. Write a communication report
As part of your project co-ordination responsibilities, you are required to write a report for the company’s CEO on how effective ongoing communication between the three company projects can be assured.
Consider the most effective ways for the stakeholders to communicate with each other, and with the rest of the company.
Your program communication report should include the following:
- The features of the following company documents that are relevant for the key program objectives:
- Project Management Policy and Procedures
- Strategic Plan. The program’s objectives should comply with company objectives as set out in the strategic plan.
- The program stakeholders’ communication needs in terms of meeting the program’s objectives.
- Approaches you could take to positively influence the Project Managers’ commitment to the program’s objectives.
Use the Program Communication Report template below to guide your work. Your report should conform to the company’s Style Guide’s specifications. You will be modifying your report when you have received feedback from the other Project Managers, so file this version of the document as Draft Program Communication Report.
PART B – Assess shareholder information
SCENARIO
Six months have passed since you started to implement your program communication plan.
You have asked the Project Managers for their feedback on the program’s progress, and you have received a document from each of them. To comply with the program communication plan, you are required to evaluate your approaches and recommend improvements for future reference.
5. Assess project manager engagement
Review the feedback below and write a review of the program communication and the program manager engagement. Your review should include the following:
- An evaluation of the communication between the projects and whether it contributed to achieving the program’s objectives and the company’s business objectives.
- An assessment of the effectiveness of the interaction between the Project Managers and whether it complies with the company’s Project Management Policy and Procedures.
- Recommendations for future stakeholder engagement based on your findings.
- Use the Stakeholder Engagement Review Template below to guide your work.
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