Assignment Task
Task
Lead and Manage Organizational Change
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Complete all tasks in this assessment as instructed. If you have questions, consult with your assessor.
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Short Answer Questions
Question 1:
In the table below, identify one event and one trend that may impact on the achievement of the organisational objective.
- Name an event for the objective
- Name a trend for the objective
- Explain how each event and trend affects the achievement of the objective
Question 2
When analysing and interpreting information about an organisation’s internal and external environments, there are two tools that can be used as cost-benefit methods.
Complete each table below by:
- Defining what each letter signifies
- Providing a brief explanation of each signified letter
Explanation
- Strengths describe what an organization excels at and what separates it from the competition. For example, a strong brand (Apple), loyal customer base, a strong balance sheet, unique technology( Tesla), and so on.
- Weaknesses stop an organization from performing at its optimum level. They are areas where the business needs to improve to remain competitive. For example, a weak brand, high levels of debt, an inadequate supply chain, or lack of capital and so on.
- Opportunities refer to favourable external factors that could give an organization a competitive advantage. For example, if a country cuts tariffs, a car manufacturer can export its cars into a new market, increasing sales and revenue.
- Threats refer to factors that have the potential to harm an organization. For example, a drought is a threat to an agricultural company, as it may destroy or reduce the crop yield. Other common threats include things like rising costs for materials, increasing competition, tight labour supply and so on.
Question 3
Read the following scenario about a Flower Delivery business
Rose acquired a Flower Delivery business almost a year ago. When Rose started, she had established a vision for the existing business on expanding it by exceeding customer expectations. It was successful and her business doubled in a short time. Customers were returning to “Blooms” repeatedly and recommending friends and family. In the last three months, she has noticed a decline in orders and regular customers not calling. She did implement a growth strategy for her staff at this time which involved them contacting every customer, 24 hours after for their feedback.
Some of her staff were positive about this but one was very resistant. Rose informed them all they would just have to do it as it was a requirement of the job and as a team. Rose did hear a comment about this staff member being abrupt with a customer. She is now wondering if this could be impacting her decline in business Rose needs to take action to make a change and turn her business around. Rose wants to improve communication and educate her staff about how this benefits them and the customers.
- Answer the following questions based on the Communication Plan
- Complete the Communication Plan, briefly answering the components in relation to the scenario.
Question 4
Complete the table below by providing by doing the following:
- Identify the eight steps of Kotter’s 8-Step Change Process
- Briefly explain how each step can be implemented in a workplace
Question 5
The DREC curve is change cycle that described the four stages individuals go through as they adjust to an organisational change.
Complete the table below. To do this you must:
- Identify the four stages of the DREC curve
- Using your own words, briefly explain what a change leader must do during each stage of the DREC curve
Question 6
Identify two strategies for embedding change within an organisation. Provide an explanation for each of the identified strategies.
Question 7
Read the following scenarios and answer the questions that follow
Scenario 1
Bounce Fitness is attempting to set up feedback sessions to get the insight of employees regarding the organisational change they will be undertaking. This is the first time the employees are being given an opportunity for feedback, since Bounce Fitness usually employs one-way communication between management and employees.
Complete the table by doing the following:
i. Identify the change strategy being implemented
ii. Identify one organisational behaviour that would affect the application of the following change strategy
iii. Briefly explain how the identified organisational behaviour impacts the application of the change strategy
Scenario 2
Bounce Fitness is adapting a new application for its Point of Sales system. It’s a new application developed to ensure smoother transaction using a cloud system. However, the new application has also enticed numerous fitness centres. Due to the high demand, the current developers are having a hard time sustaining server for the application.
Complete the table by doing the following:
i. Identify the change strategy being implemented
ii. Identify one external environment factor that would affect the implementation of the identified change strategy
iii. Briefly explain how the external environment factor impacts the application of the change strategy
Question 8
In your own words, describe each of the following components of a change management project plan.
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